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Exploring Deepblue Printing: A Leader in Wet Wipe Packaging Solutions

03-25-2025

1. The Evolution of Deepblue Printing: Bridging Tradition and Technology

Founded in 1999, Deepblue Printing initially focused on traditional printing services but quickly pivoted to embrace digital transformation. By integrating digital printing and internet-driven solutions (a strategy termed “Internet + Printing”), the company expanded its capabilities to serve direct clients with precision and agility1. Today, it operates across three core divisions: digital printing, offset printing, and label printing, with a dedicated focus on functional labels for industries like healthcare, cosmetics, and hygiene.

Key Insight: Deepblue’s shift to digital platforms allowed it to offer small-batch customization and rapid turnaround times, critical for wet wipe manufacturers needing flexible packaging solutions.


2. Core Product Lines for Wet Wipe Packaging

Deepblue Printing’s expertise lies in designing labels that balance durability, aesthetics, and functionality. Below are its flagship products tailored for wet wipe applications:

a) Non-removable Labels

Ideal for permanent product identification, these labels resist peeling, moisture, and chemical exposure. They are widely used for industrial-grade wet wipes where label integrity is non-negotiable.

  • Applications: Medical disinfectant wipes, heavy-duty cleaning wipes.

  • Material Innovation: Utilizes high-tack adhesives and synthetic films to withstand harsh environments1.

  • Explore: Non-removable Label Solutions

b) Transparent Removable Function Wet Wipe Labels

These labels offer a crystal-clear finish while allowing easy removal without residue—perfect for reusable wet wipe containers.

  • Unique Feature: Combines transparency with a temporary adhesive for seamless rebranding or multi-language labeling.

  • Sustainability Angle: Supports eco-friendly packaging by enabling container reuse.

  • Learn More: Transparent Removable Labels

c) Milky White Removable Function Labels

Designed for opaque packaging, these labels provide a clean, professional look while ensuring easy removal.

  • Use Case: Baby wipes, cosmetic wipes requiring a premium matte texture.

  • Customization: Available in multiple finishes (e.g., soft-touch coating) to align with brand aesthetics.

d) Glossy Silver Removable Function Labels

A premium option for luxury wet wipe brands, these labels feature a metallic sheen and removable functionality.

  • Brand Impact: Enhances shelf appeal in competitive retail environments.

  • Technical Edge: Compatible with QR code integration for interactive consumer engagement1.

e) Wet Wipe Bags & Roll Films

Beyond labels, Deepblue provides complete packaging systems, including:

  • Pre-made Wet Wipe Bags: Pre-cut and perforated for easy dispensing.

  • Custom Roll Films: Printed with anti-bacterial coatings for extended product lifespan.

  • Discover: Wet Wipe Packaging Portfolio


3. Technological Advancements Driving Functional Excellence

Deepblue’s success stems from its commitment to R&D and smart technologies:

a) Smart Label Integration

Leveraging QR codes, RFID tags, and AR-enabled labels, Deepblue enhances wet wipe packaging with traceability and interactive features. For example:

  • Live QR Codes (“活码”): Brands can update promotional content in real-time without reprinting labels1.

  • AR Applications: Users scan labels to access usage tutorials or sustainability reports.

b) Hybrid Printing Solutions

The company blends digital and offset printing to achieve:

  • Short-Run Agility: Cost-effective production for niche markets.

  • Vibrant Color Accuracy: Critical for maintaining brand consistency.

c) Eco-Conscious Materials

In response to global sustainability trends, Deepblue offers:

  • Biodegradable Films: For compostable wet wipe packaging.

  • Recycled Substrates: Reducing environmental footprint without compromising performance.


4. Client-Centric Approach: Case Studies & Industry Impact

Deepblue’s solutions have empowered brands across sectors:

Case Study 1: Healthcare Disinfectant Wipes

A medical supplier needed non-removable labels resistant to alcohol-based solutions. Deepblue developed a synthetic polypropylene label with aggressive adhesive, reducing label failure rates by 95%1.

Case Study 2: Luxury Cosmetic Wipes

A skincare brand sought glossy silver labels with removable functionality for limited-edition packaging. Deepblue’s metallic finish and residue-free adhesive boosted in-store conversions by 22%.


5. The Future of Wet Wipe Packaging: Deepblue’s Vision

Looking ahead, Deepblue is pioneering:

  • Smart Packaging: Embedding NFC chips for real-time usage tracking.

  • Circular Economy Models: Partnering with clients to recover and recycle label materials.

  • AI-Driven Design Tools: Allowing brands to prototype labels via its online platform.


Why Choose Deepblue Printing?

  • End-to-End Solutions: From design to delivery.

  • Compliance Expertise: Meets FDA, EU, and ISO standards.

  • Global Reach: Serving clients in over 20 countries.

Ready to Innovate? Visit labelslp.com to explore custom wet wipe packaging solutions tailored to your brand.